MERLYN KOONAMPARAMPATH.

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MERLYN KOONAMPARAMPATH.

Work

About Me

Resume

MERLYN KOONAMPARAMPATH.

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I make complex tools easy for the

humans who actually use them.

I make complex tools easy for the humans who actually use them.

Designing internal tools and operational systems for the people who rely on

them across enterprise workflows, aviation, and emerging AI experiences

Designing internal tools and operational systems for the people who rely on them across enterprise workflows, aviation, and emerging AI experiences

Product Designer @ JetZero · Based in Jersey City, USA

Product Designer @ JetZero · Based in Jersey City, USA

Product Design @ JetZero

MS IXD, Pratt Institute

Based in Jersey City, USA

IDbGLAM

Revamping content discovery to unlock engagement and revenue

92% User Approval

New Revenue Pathways

UX Design · UX Research · Usability Analysis

IDbGLAM

Revamping content discovery to unlock engagement and revenue

92% User Approval

New Revenue Pathways

UX Design · UX Research · Usability Analysis

IDbGLAM

Revamping content discovery to unlock engagement and revenue

92% User Approval

New Revenue Pathways

UX Design · UX Research · Usability Analysis

Toyota Woven City

Understanding mobility across age groups using Voice AI for urban cities

Building AI Diary Study tool with ChatGPT

Synthetic Researcher Automation

Ethnography · Diary Study · UX Research

Toyota Woven City

Understanding mobility across age groups using Voice AI for urban cities

Building AI Diary Study tool with ChatGPT

Synthetic Researcher Automation

Ethnography · Diary Study · UX Research

Toyota Woven City

Understanding mobility across age groups using Voice AI for urban cities

Building AI Diary Study tool with ChatGPT

Synthetic Researcher Automation

Ethnography · Diary Study · UX Research

Oma: Financial Advisor as a Mom

Budgeting chatbot for impulse purchasing before the damage is done

Promoting positive budgeting as behaviour

Assisted Decision-Making through parental figure

AI Chatbot · Conversational UX Design · Vibe-Coding

Oma: Financial Advisor as a Mom

Budgeting chatbot for impulse purchasing before the damage is done

Promoting positive budgeting as behaviour

Assisted Decision-Making through parental figure

AI Chatbot · Conversational UX Design · Vibe-Coding

Oma: Financial Advisor as a Mom

Budgeting chatbot for impulse purchasing before the damage is done

Promoting positive budgeting as behaviour

Assisted Decision-Making through parental figure

AI Chatbot · Conversational UX Design · Vibe-Coding

Formula 1

Building a scalable design system for a race-ready F1 mobile experience

Scalable component architecture

Faster design-to-dev handoff

Design Systems · Systems Thinking · Interaction Design

Formula 1

Building a scalable design system for a race-ready F1 mobile experience

Scalable component architecture

Faster design-to-dev handoff

Design Systems · Systems Thinking · Interaction Design

Formula 1

Building a scalable design system for a race-ready F1 mobile experience

Scalable component architecture

Faster design-to-dev handoff

Design Systems · Systems Thinking · Interaction Design

Cooper Hewitt, Smithsonian Design Museum

Reimagining Interactive Digital Art for Non-Visual Users

Improved Screen reader navigation

WCAG-aligned experiences

Digital Accessibility · UX Design · Inclusive Design

Cooper Hewitt, Smithsonian Design Museum

Reimagining Interactive Digital Art for Non-Visual Users

Improved Screen reader navigation

WCAG-aligned experiences

Digital Accessibility · UX Design · Inclusive Design

Cooper Hewitt, Smithsonian Design Museum

Reimagining Interactive Digital Art for Non-Visual Users

Improved Screen reader navigation

WCAG-aligned experiences

Digital Accessibility · UX Design · Inclusive Design

Shedd Aquarium

Uncovering Friction in the Ticket-Buying Experience

Reduced purchase friction

Improved task completion

UX Research · Behavioral Analytics · Usability Testing

Shedd Aquarium

Uncovering Friction in the Ticket-Buying Experience

Reduced purchase friction

Improved task completion

UX Research · Behavioral Analytics · Usability Testing

Shedd Aquarium

Uncovering Friction in the Ticket-Buying Experience

Reduced purchase friction

Improved task completion

UX Research · Behavioral Analytics · Usability Testing

Pratt Institute

Making Research Support Processes Easier to Navigate

Scalable service framework

Improved cross-team alignment

Service Design · Systems Thinking · Stakeholder Research

Pratt Institute

Making Research Support Processes Easier to Navigate

Scalable service framework

Improved cross-team alignment

Service Design · Systems Thinking · Stakeholder Research

Pratt Institute

Making Research Support Processes Easier to Navigate

Scalable service framework

Improved cross-team alignment

Service Design · Systems Thinking · Stakeholder Research

SELECTED WORK

SELECTED WORK

IDbGLAM

Revamping content discovery to unlock engagement and revenue

92% User Approval

New Revenue Pathways

UX Design · UX Research · Usability Analysis

IDbGLAM

Revamping content discovery to unlock engagement and revenue

92% User Approval

New Revenue Pathways

UX Design · UX Research · Usability Analysis

IDbGLAM

Revamping content discovery to unlock engagement and revenue

92% User Approval

New Revenue Pathways

UX Design · UX Research · Usability Analysis

Toyota Woven City

Understanding mobility across age groups using Voice AI for urban cities

Building AI Diary Study tool with ChatGPT

Synthetic Researcher Automation

Ethnography · Diary Study · UX Research

Toyota Woven City

Understanding mobility across age groups using Voice AI for urban cities

Building AI Diary Study tool with ChatGPT

Synthetic Researcher Automation

Ethnography · Diary Study · UX Research

Toyota Woven City

Understanding mobility across age groups using Voice AI for urban cities

Building AI Diary Study tool with ChatGPT

Synthetic Researcher Automation

Ethnography · Diary Study · UX Research

Oma: Financial Advisor as a Mom

Budgeting chatbot for impulse purchasing before the damage is done

Promoting positive budgeting as behaviour

Assisted Decision-Making through parental figure

AI Chatbot · Conversational UX Design · Vibe-Coding

Oma: Financial Advisor as a Mom

Budgeting chatbot for impulse purchasing before the damage is done

Promoting positive budgeting as behaviour

Assisted Decision-Making through parental figure

AI Chatbot · Conversational UX Design · Vibe-Coding

Oma: Financial Advisor as a Mom

Budgeting chatbot for impulse purchasing before the damage is done

Promoting positive budgeting as behaviour

Assisted Decision-Making through parental figure

AI Chatbot · Conversational UX Design · Vibe-Coding

Formula 1

Building a scalable design system for a race-ready F1 mobile experience

Scalable component architecture

Faster design-to-dev handoff

Design Systems · Systems Thinking · Interaction Design

Formula 1

Building a scalable design system for a race-ready F1 mobile experience

Scalable component architecture

Faster design-to-dev handoff

Design Systems · Systems Thinking · Interaction Design

Formula 1

Building a scalable design system for a race-ready F1 mobile experience

Scalable component architecture

Faster design-to-dev handoff

Design Systems · Systems Thinking · Interaction Design

Cooper Hewitt, Smithsonian Design Museum

Reimagining Interactive Digital Art for Non-Visual Users

Improved Screen reader navigation

WCAG-aligned experiences

Digital Accessibility · UX Design · Inclusive Design

Cooper Hewitt, Smithsonian Design Museum

Reimagining Interactive Digital Art for Non-Visual Users

Improved Screen reader navigation

WCAG-aligned experiences

Digital Accessibility · UX Design · Inclusive Design

Cooper Hewitt, Smithsonian Design Museum

Reimagining Interactive Digital Art for Non-Visual Users

Improved Screen reader navigation

WCAG-aligned experiences

Digital Accessibility · UX Design · Inclusive Design

Shedd Aquarium

Uncovering Friction in the Ticket-Buying Experience

Reduced purchase friction

Improved task completion

UX Research · Behavioral Analytics · Usability Testing

Shedd Aquarium

Uncovering Friction in the Ticket-Buying Experience

Reduced purchase friction

Improved task completion

UX Research · Behavioral Analytics · Usability Testing

Shedd Aquarium

Uncovering Friction in the Ticket-Buying Experience

Reduced purchase friction

Improved task completion

UX Research · Behavioral Analytics · Usability Testing

Pratt Institute

Making Research Support Processes Easier to Navigate

Scalable service framework

Improved cross-team alignment

Service Design · Systems Thinking · Stakeholder Research

Pratt Institute

Making Research Support Processes Easier to Navigate

Scalable service framework

Improved cross-team alignment

Service Design · Systems Thinking · Stakeholder Research

Pratt Institute

Making Research Support Processes Easier to Navigate

Scalable service framework

Improved cross-team alignment

Service Design · Systems Thinking · Stakeholder Research

IDbGLAM

·

WEBSITE REDESIGN

Revamping content discovery to unlock engagement & revenue

USABILITY ANALYSIS

UX DESIGN

UX RESEARCH

92%

USER APPROVAL

+2

REVENUE PATHS

Formula 1

·

DESIGN SYSTEM

Building a scalable design system for F1 mobile app experience

CONSUMER APP

SYSTEMS THINKING

INTERACTION DESIGN

~ 50% FAST

DESIGN-DEV HANDOFF

LIGHT/DARK

SYSTEM MODES

Oma

·

AI CHATBOT

Budgeting chatbot for impulse purchasing before damage is done

FINTECH

CONVERSATIONAL UXD

VIBE-CODING

POSITIVE

BUDGETING BEHAVIOUR

< 48 HRS

BUILD

Toyota Woven City

·

ETHNOGRAPHY

Understanding mobility across age groups using Voice AI in cities

RESEARCH OPS

VOICE AI NAVIGATION

DIARY STUDY

AI (ChatGPT)

AS RESEARCHER

4

AGE GROUPS TESTED

Cooper Hewitt Museum

·

ACCESSIBILITY AUDIT

Reimagining an Interactive Digital Art thats accessible to all users

INCLUSIVE DESIGN

DIGITAL ACCESSIBILITY

UX DESIGN

WCAG 2.2

COMPLIANT

IMPROVED

SCREEN-READER NAV

Shedd Aquarium

·

BEHAVIOURAL ANALYTICS

Uncovering Friction in the Ticket-Buying Experience for Events

EYE-TRACKING

USABILITY AUDIT

INTERACTION DESIGN

~ 40% LESS

FRICTION

1.2M+ ANNUAL

TICKETS PURCHASED

Pratt Institute - ORSP

·

SERVICE DESIGN

Making Research Support Processes Easier to Navigate in a Design Institution

ORG DESIGN

SYSTEMS THINKING

STAKEHOLDER RESEARCH

6 USER

ARCHETYPES DEFINED

E2E

ORG SETUP

Seeking Full-time Opportunities
UX Design · UX Research · Product Design · Interaction Design

Seeking Full-time Opportunities
UX Design · UX Research · Product Design · Interaction Design

Email

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© 2026 Merlyn Koonamparampath

© 2026 Merlyn Koonamparampath

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